Home General Mailchimp Campaigns with Countdown Timers: A Step-by-Step Guide with Sendtric

Mailchimp Campaigns with Countdown Timers: A Step-by-Step Guide with Sendtric




Are you looking for a way to add a sense of urgency to your email campaigns? Countdown timers can help you achieve that goal by creating a sense of urgency and prompting subscribers to take action before time runs out. With Sendtric, you can easily create HTML countdown timers that you can embed in your Mailchimp email campaigns.

In this blog post, we’ll discuss how simple it is to add an email countdown timer to your Mailchimp campaign. Mailchimp is a widely used platform for sending emails and editing templates, favored by many of our clients. Embedding a dynamic email countdown timer into your Mailchimp templates is an effortless way to upgrade your email campaigns with engaging content.

Here’s a step-by-step guide on how to create countdown timers in Mailchimp with Sendtric:

Step 1: Create a Sendtric Account

To get started, head over to the Sendtric website and create an account. Once you’ve signed up, you’ll be taken to the Sendtric dashboard, where you can create and customize your countdown timer.

Step 2: Customize Your Countdown Timer

Next, choose the style of countdown timer you want to use and customize it to match your branding and campaign goals. Sendtric offers a range of styles to choose from, including a simple countdown clock, a progress bar, or even a custom image.

To ensure a smooth process in our Pro Edition, make sure you have a timer ready that you want to use in your campaign. Naming your countdown timers in the Pro Edition the same as your Mailchimp campaigns is a helpful way to match them and avoid confusion. It’s a tip worth considering.

Step 3: Copy The Embed Code

Once you’ve customized your countdown timer, copy the embed code provided by Sendtric. You’ll need this code to embed the timer in your Mailchimp email campaign.

Step 4: Create A Mailchimp Campaign

Head over to your Mailchimp account and create a new email campaign or edit an existing one. Once you’ve added your content and design, you’re ready to embed your Mailchimp countdown timer.

Step 5: Add The Embed Code

In the Mailchimp email campaign editor, drag and drop a new “Code” block into your email campaign. Paste the Sendtric embed code into the “Code” block.

Step 6: Preview And Send

Preview your email campaign to see the Mailchimp countdown timer in action. If everything looks good, send the email campaign to your subscribers.

Step 7: Analyze The Results

After your email campaign has been sent, you can analyze the performance of your countdown timer using Sendtric’s real-time analytics. This will help you determine the effectiveness of the timer and how it impacted your campaign’s performance.

As a user of the Pro Edition, you may want to make some adjustments to your timer design after previewing it in the template. For example, you might not be satisfied with the color choice. Fortunately, you can easily access the Sendtric Pro Edition Editor to modify any aspect of the timer. There is no need to recopy the timer code as long as you edit the same timer that was previously included in your template.


Adding a countdown timer to your Mailchimp email campaigns can help you increase urgency and drive conversions. By using Sendtric, you can create customizable and reliable HTML countdown timers that can be easily embedded in your Mailchimp campaigns. Follow the steps outlined above, and you’ll be on your way to creating effective countdown timers in no time.

At Sendtric, we value your opinion and are always eager to hear about your experience using our timers on Mailchimp. We encourage you to get in touch with us at support@sendtric.com if you have any concerns, questions, or feedback that you’d like to share.


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